Scandinavian design, with pine as the preferred wood species, remains very popular as well. It’s no coincidence that “brushed white pine” is one of the designs that stands out in the new sensation laminate collection.

"During a vacation in a chalet in Norway, I was amazed by the look of the brushed pine covering the walls. Because of its softness and dust attracting characteristics, however, this wood species couldn’t be used on the floor."

Oke Nollet, design director at Pergo, tells the story behind the pinewood flooring:

“During a vacation in a chalet in Norway, I was amazed by the look of the brushed pine covering the walls. Because of its softness and dust attracting characteristics, however, this wood species couldn’t be used on the floor. This inspired me to create a laminate brushed soft wood alternative that would be perfect for flooring. So I decided to contact the local timber yard, carefully selected a number of original wooden planks, and sent them back to Belgium. Our R&D team further processed these originals to make prototypes with a good balance in colour, structure and design. The ultimate goal was to create a perfect, natural looking pinewood floor. Yet, whereas real softwood floors are prone to denting, the Pergo Sensation laminate version finally allows people to use pine in highly trafficked areas as well, without the risk of damage from, for exampe, high heels.”